Customer Success: The Key to Business Success “It is more expensive to generate a new customer than to keep an existing customer” is common knowledge in business. The principle of retaining customers is the main driving force behind Customer Success: give customers a good experience and you’ll keep their business or generate positive referrals. Read more
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A concept that has been gaining traction in the last 3 years is Customer Satisfaction when talking about websites, software and procedures across the board that involve a client performing an action in a platform. Customers want a product that is easy to use. If a product or product integration is not streamlined enough, customers will not be satisfied with theRead more
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